Catching your customers’ attention when they walk in takes work. From the color to the furniture, from the placement of your products to the friendly smile you shine at them from the cashier counter. Whatever it is, understanding consumer behaviour will keep them coming back. So, here are some nugget of thoughts to chew on about how to attract and keep your customers.
Impact is where you and your business meet the world and make it a better place. Here are 11 reasons why investing in impact helps your business.
Starting your own business is exciting; especially entering the field of life coaching. You have recognized your ability to inspire others and have committed to bringing your gift to those who need your help.
Dropshipping Lies Debunked
A few weeks ago a Facebook friend wanted me to check into this “New Online Money Making System”. The system he wanted me to check out, has been around for a long time. Successful Internet Marketers call it “Arbitrage”. Others refer to it “Dropshipping”.
How I made $250,000 a Year
So why would this Facebook friend seek me out?
In the age of Dial-Up Connection, were AOL (America On Line) was King, I was making money Dropshipping. Many of my Facebook friends connected with me years ago. During the 90’s I owned a successful Online Business. I sold Computers & Software for retail stores. I also sold retail Barcode Scanners, Cash Drawers, and Receipt Printers.
Why My Dropshipping Method Worked
Elementor and Gutenberg is There a Future
With WordPress 5.0 is just around the corner and a lot of people are wondering if we’ll see Gutenberg replace page builders like Elementor, Divi or Beaver Builder. In this post, I will speculate on what’s likely to come next for page builders in the world of WordPress 5.
Firstly, this subject is pretty hard to cover. I have to be totally impartial with my answers. So many Website Designers, such as myself, make my living from working with clients on building websites. Right now, we know that Elementor is writing hooks into Gutenberg, but will that be a mistake.
Is Gutenberg, WordPress’s last chance to Monetize?
Gutenberg has the look and feel of Elementor. But does WordPress do a disservice by trying to be all things to everbody. I guess that owning the biggest chunk of Blog sites is just not enough. Perhaps the “Executive Spirit” of WordPress is just tired of watching all those around them getting rich. How much longer will WordPress be expected to offer and support a free platform open to all, enabling others to get rich, except WordPress.
Will Gutenberg Become Ransomware?
The though of a WordPress Lite scares me. There is really no way to force users to become fans of Gutenberg Site Builder or Editor. Almost every feature Gutenberg uses has the look and feel of Elementor. Companies like WIX offers paid plans that give you added features. Medium is an option that is still lacking commerce. Who know what TheGrid.io is up to these days. Where do you turn after your client spends thousands on an eCommerce site with integrated email marketing.
Small Problems with Gutenberg Today
Like most page builders, when you “Deactivate” there plugin all the editing goes away as well. Below you will see a site that I set up quickly to show you what happens. These are actual images from that site. See how the Editing of the Text Fonts Change when Gutenberg is Deactivated.
This is the page after Gutenberg is Deactivated.
I’m sure this will be fixed soon. But until them upgrading clients to Gutenberg could spell trouble.
The Same Test With Elementor
When you Deactivate Elementor some if not all of your Editing continues to stay on the page.
The Only thing we lose by Deactivating Elementor is the Red Background Color in that section as seen in the image below.
So Where Do You Move Your Clients?
I don’t think it’s a stretch to think that we’ll see Gutenberg replace page builders. For some users, especially newbies to WordPress, Gutenberg will do the job well enough that they won’t feel the need to seek out a page builder. Where Gutenberg can end up replacing page builders is with the clients.
For the page builders like Elementor, Beaver Builder and Divi, they will see their lead over Gutenberg start to slip away. The page builders aren’t just waiting for Gutenberg to take the lead, they keep building and making headway with innovation and integration.
For that very reason I don’t see Gutenberg replacing page builders any time soon. But don’t let too much time go by before you pull the trigger on Gutenberg take your time and invest in a test site. Tell us what you think?
If you are doing all you can to grow your small business but nothing is working, you might want to take a step back and reconsider your marketing mix. Doing the right type of marketing at the right place and at the right time requires some brainstorming, research and analytical approach. Take a look at what marketing mix is and how you can use this concept to grow your small business.
Your choices are very powerful. When you make choices that are world-class, you’ll get world-class results. Mediocre choices?
Marketing automation is a great approachto connecting with your customers in a highly personalized mannerand to increasing your marketing and sales qualified leads. Before you select the right one for your company, figure out what processes work for you and what’s holding you back. If you need help in figuring out what marketing automation tools would be ideal for your business, feel free to give us a call or shoot us a mail, and our senior consultants will be happy guide you
The digital world has introduced several new opportunities and ways to develop and enhance marketing of the products. The marketing strategies of the Bollywood movie offers a real-time platform to grasp the basics of the promotions and advertising. With focusing on the real fact, marketing gurus also justify the concept and strategies of marketing from Bollywood Movies.
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Steps to increase the productivity of your business through content marketing. The written content must be coercive to attract customers in order to build your business.
Market Research is the technique of assessing the viability of a new proper or carrier via studies performed directly with the patron which permits a company to discover the target market and report evaluations and different enter from clients concerning interest inside the product. Market studies may be conducted through the employer itself or via a third-celebration enterprise that specializes in the market research subject.
Many people say they hate marketing. That’s usually because they think marketing is all about advertising and sales. Marketing is a process, not an event. It involves research, promotion, and distribution along with advertising and sales.
Why it’s important to build a customer database. Build a three-dimensional database and you not only have a ready-made customer base, you also have access to expertise, referral partners and much more. This is for business owners who think it takes too much of their valuable time to create and manage databases, while spending their time and energy chasing the next customer.
Brand loyalty increases customer retention rate. Customer retention rate is an important factor to determine business growth and strength. Brand loyalty and customer retention have an established relationship. Business brands are now using customer retention strategies & personalized content to drive customers to increase engagement & improve digital experience.
So you have a great product that you have worked hard to turn into a business. You have created a great looking website and posted all over social media to let people know that you are officially in business… and… you are only getting a trickle of customers. How is this happening?!
Determine your target audience
Start with knowing your niche audience. This is a vital factor because you can establish your relevance and better make your presence felt in the lives of those who really have a passion for the information that you hold and can share.
You will need to know who specifically will relate to your message.
Research organizations that have members of your target audience
Once you have determined which people will resonate with what you have to share, research what organizations, associations, and groups they would belong to. Create a directory of organizations along with the contact information of the person responsible for booking speakers for conferences, workshops etc.
Prepare a “1-minute” presentation highlighting who you are and how your speech can help people
If you’re trying to land speaking engagements with little to no prior experience, then create a presentation examining who you are and the way and manner your speech can assist your niche audience. Put together a compilation reel with highlights if you have some previous engagements under your belt.
If you are an Author and have a book that has been published or is soon to be released, is sure to include this information.
Contact those organizations and ask if you can give a speech to their members at one of their upcoming events
Make contact with organizer’s coordinator. Explain who you are and that you are a speaker. They will want to know the subject of your speaking so be prepared with a few highlights of your speech. Be sure to emphasize the value you would bring to their membership.
Ask if you may send them some marketing material. You want to have a summary of your “talk” and your bio ready to send to them.
Follow up with those contacts via email and send them marketing materials to remind them of the value your speech will bring to their membership
You can make this a simple email where you write “I wanted to checking-in again regarding potential guest speaking opportunities,” and then include the text from your previous email.
You may feel like a nag emailing someone two or three times, but it is important to remember that everyone is busy. However, some of the most successful live workshops or speaking engagements were with people multiple emails were sent to. Marketing materials must be sent to the targeted audience to emphasize the benefit each member will receive from your speech.
In conclusion, Gaining traction as a professional speaker takes time and hustle. You need to do much more than to hang out a shingle claiming that you are a Speaker. To be booked to speak consistently requires you to get out there and market yourself.